You Say "Potato," I Say "Patattah": Development vs. Marketing, Part 1
There’s no difference. There’s never been a difference. It’s time to call a spade a spade. When the term “development” came to be used in fundraising it was at a time when folks working in nonprofits wanted little to do with the world of “business”. Since marketing was a business term, nonprofits invented their own…
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