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Daily Archives: November 27, 2011

I Just Got Engaged… at Nordstroms and (Your Name Here)!

I’m pondering the difference between ‘customer service’ and ‘social engagement.’  When we think of the former, we think Marshall Fields and Nordstroms – very early 20th century — the granddaddies of a strong, retail service mo where “the customer is always right.”  When we think of the latter, we think decidedly 21st century – social…

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November 27, 20111 CommentDonor RetentionBy Claire Axelrad
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