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Daily Archives: September 4, 2012

The Shocking Truth About Why Your Social Media Isn't Helping You

What we’ve been exposed to whets our appetite, but it’s not food You lack relevant content. You’re just broadcasting something/anything…. without a plan or editorial calendar… without researching your constituents’ needs or desires… waiting until the last minute… You’re focusing on the medium; not the message. Through whatever broadcast medium we choose to engage, the…

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September 4, 201216 CommentsSocial EngagementBy Claire Axelrad
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