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Daily Archives: November 9, 2014

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#GivingTuesday – Your Win or Lose Day? You're in Control

Giving Tuesday. What’s it all about? Read about the origins here. It’s one of those things that sounds good on paper, but in actual implementation it can be less than ideal. Why? Because it comes right smack dab in the middle of most folks annual campaigns. So there’s often little time to do it right. And it can cannibalize other fundraising efforts.

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November 9, 20147 CommentsDonor RetentionBy Claire Axelrad
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