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Daily Archives: November 7, 2012

Two Things Nonprofits Must Know about Social Media to be Donor-Centered

This month I’m writing about how to be donor centered. Today I’m taking us in a perhaps unexpected direction – the path of social media.  What does that have to do with being donor centered? Everything. There are two principle reasons why: 1.  Social media is about relationships, not technology. Your constituents want a relationship.…

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November 7, 20123 CommentsSocial EngagementBy Claire Axelrad
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