Monthly Archives: March 2014

9 Key Nonprofit Communications Tools to Woo Donors: Part 2

In Part 1 we covered 5 steps to woo your donors with a communications strategy. Today we’ll look more closely at 9 key communications tools you can use effectively to build closer relationships with your supporters. Some are extraordinarily simple. It’s just that many nonprofits fail to use these tools consistently, or well. If you make a practice of doing so, you’ll be well ahead of the game.

Creating a Donor Communications Plan to Woo Your Supporters: Part 1

You want to be the favorite child, don’t you?

Did you know that half of donors give 2/3rds of their annual giving to a single charity. That’s why you want to become the “favorite.” Wouldn’t it be terrific if your donors adopted you and thought of you as a member of their family?

Truly, that’s how important you want to become to your supporters. But it won’t happen just because you’re a “good cause.” There are oodles of great causes out there.  Oodles.  It will happen only when