Reframing how you’ve done fundraising in the past is not optional.
It’s time for a change.
You must do it, because fundraising and nonprofit marketing have changed a LOT over the past ten years. There is absolutely no denying this at this point. You need to adapt. Or suffer the consequences.
If you’re still doing the same exact things you did ten years ago, or even five years ago, it’s time to rethink. If you have leaders who doubt there’s a need for change, simply explain the reasons as I’ve outlined below:Details