Please Stop the Madness in March (and any other time): Integrate Fundraising and Marketing

Shall we join forces? Fundraising is not basketball, but it’s madness not to play as a team. I’ve spen with three nonprofits in the past several months that, rather than joining forces, have decoupled their marketing and development departments. I surmise they do this because marketing doesn’t understand development. Or development doesn’t understand marketing.  Or…