Fundraising Writer Alert: 6 Things Modern Jargon Is and Why You Must Avoid Them
Jargon is the opposite of constituent-centered writing. You must avoid it because it’s not constituent-centered. I could stop here, but I won’t. Because most of us use jargon all the time without being aware we’re doing so. Why? Because we only know that it’s ‘bad’ and to be avoided. Yet how can one…
Details