It’s that time of year. You know. The best movies of the year. Best bos of the year. Most embarrassing moments of the year. List time! Here’s my “Top Ten” list of the most-read Clairification articles in 2016. Some of them were written this past year. Some in previous years (oldies, but apparently goodies –…
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Lemonade Standitis is a bit like Zika virus.
Silent, but deadly.
It infects you, but you may not realize it.
The symptoms can be easily misdiagnosed, only showing up later down the line in a different form.
By then, it’s too late.
If you’ve got it, you’re no doubt leaving money on the table, working harder than you need to, and putting the long-term sustainability of your nonprofit business at risk.
Want to avoid this dreaded sustainability killer?
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Last year I had the opportunity to present a major gifts master class where Jay Love, Founder and President of Bloomerang (and a board member and major donor himself) offered his thoughts on major gifts development from the donor’s perspective.
Since I’m constantly encouraging you to come at donor development from a donor-centered perspective, I want to share his viewpoint with you.
Not surprisingly, major donor development begins and ends with the same thing.
Can you guess what that might be?
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Do you have that year-end feeling?
You know, the one that many fundraisers get around this time of year?
Kind of frenetic? Kind of anxious?
You’re not alone.
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