3 Content, Online and Social Media Venues for Every Nonprofit
Nonprofit fundraising and marketing is very different today than when I began. Yet not every nonprofit I encounter seems to have received the message.
That’s why I’m writing. Because the road to success has changed more in the past five years than the preceding 50.
Why?
It’s been called a “digital revolution,” a “disruptive” force and the “end of business as usual.”
“Outbound marketing” has been proclaimed dead, making way for “inbound marketing.”
The world is networked digitally in a way that was, until recently, unimaginable to most of us.
So… what does this mean for nonprofits? Especially for small to medium-sized nonprofits who don’t have staff with titles like “Online Fundraising Coordinator,” “Digital Communications Associate,” “Social Media Specialist” or “Digital Philanthropy Manager.”
How can you compete to raise awareness and support among your likely constituents?
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