Is Your Finger on the Nonprofit Appeal Trigger?
Whatever side of the political spectrum you’re on, the photo below is triggering.
https://www.bbc.com/news/world-us-canada-58654351
Note: I can’t show you the photo because it’s copyrighted, but if you click on the link you’ll recognize it immediately (unless you’ve been living underground over the past week).
Why am I sharing this photo I can’t even show you?
I want to make an important point.
One I feel too few nonprofits give much thought to.
Could you be among them?
If so, I don’t fault you. No one teaches us these things.
Most of us didn’t go to journalism school.
But, let’s face it, journalists really do know how to grab attention!
You want to grab attention with this year’s fundraising appeal, right?
Okay then.
I’m going to share a simple tip that will boost your fundraising returns this year by leaps and bounds.
Again, it’s super simple.
But you’ve got to start now. Or maybe even yesterday.
Are you ready?
Details