4 Strategies to Use LinkedIn to Give Nonprofit Donors a Reason to Connect
When You Can’t Get Up Close And Personal, How Do You Build Relationships With Folks Online?
Are you Linking In?
If not, it’s time to take a new look at this social platform to appreciate it for the beneficial research and relationship-building strategy it can be for you.
I find it to be a highly under-utilized tool when it comes to building your nonprofit brand, establishing authority and credibility, researching and recruiting new volunteers, donors and employees, and building stronger relationships with your current constituents.
Today we’re going to talk about how to use LinkedIn to uncover new donor prospects and build donor relationships.
Not too much. Just four no-nonsense strategies.
To begin, let’s look at two connection models:
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