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Clairification began as a blog in 2011.
I had recently left work as a nonprofit “insider” — after 30 years leading integrated fundraising and marketing teams at five different organizations. I loved, loved, loved the work, but it was time for a change. I had been teaching a while, and folks were encouraging me to take a leap and begin to consult and coach. So… I leapt! And it was all good, except… I missed being able to share my daily thoughts and current insights with a community of colleagues. One day, I just began to blog. And… I never stopped!
Clairification was voted “Top Fundraising Blog” by readers of Fundraising Success Magazine in 2013.
I was deeply honored and, at the time, felt I’d just won the Miss Congeniality Award at the Miss America Pageant. You see, I’m only 5’1 ¾” (we count every inch of our blessings) and knew I could never be Miss America (and that’s, of course, the only reason). Growing up, however, I dreamed of how cool it would be to receive the award that all the contestants voted on. That seemed even more special than the award bestowed by the judges. Because it meant “You like me, you really like me.”
Right back at you!
You’re a “Top Fundraiser” in my book — just by virtue of getting up every morning, vowing to do your best to make a positive difference, and continuing on your journey to empower donors to also be the change they want to see in the world. You’re the reason I get up in the morning. Truly. You can ask anyone who’s ever worked with me. They’ll tell you the truth, so I will too. I never met a book I didn’t highlight, an article I didn’t annotate, or a blog post I didn’t forward and comment on. If I don’t get to share it, it feels like a waste.
As much as I love learning, I’m over the moon when it comes to sharing what I’ve learned.
Because I really want you to know everything I know. After all, I’m just one person. If we’re going to change the world, we need all hands on deck.
So here’s the deal.
After publishing Clairification for five years for free, I found I simply couldn’t continue without at least covering my expenses. Comparable education programs, with in-depth, action-oriented content, run up to $800/year. I know many folks can’t afford that, so in December 2016 I began charging a modest $100/year for ‘Clairification School’ — access to ALL of my original articles, monthly action tips, free webinars, generous product discounts, priority access to coaching slots and more. Some folks have told me it’s “ridiculously inexpensive” for what you get — and I hope you’ll think so too! [It’s okay. I can take a little ridicule.]
I really am trying to make my content as close to free as humanly possible (without it costing me money). And you can still subscribe to the “Clairity Click-it” bimonthly newsletter — which includes links to lots of free resources — at no charge. But I hope you’ll also join Clairification School, and make it your online “one-stop shop” for all things fundraising, nonprofit marketing, management and leadership.
Try Clairification School out for free for a 3-month trial!
Even at the low cost of only 27 cents/day, some folks tell me they just can’t afford to enroll. Since I so much want you to be a part of our learning community, I’m offering free tuition for 3 months. I hope you’ll decide it’s worth the investment and will continue but, if not, that’s okay too. There’s no obligation on your part.
As others taught me, so do I wish to teach you.
You’ll get tons of useful content, because I’m dedicated to giving you the knowledge you need to succeed. I’ll encourage you to think. Plan. Review. Reflect. Think again. And I’ll give you in-depth information about how to get to where you want to go. You’ll get cutting-edge thought leadership, challenges to conventional wisdom and plenty of applicable theory borrowed from complementary disciplines. You’ll also get action tips, “how to” lists, easy-to-use templates and lots of free, useful resources. I’ll be your fundraising and nonprofit marketing guide. Teacher. Mentor. Cheerleader. And I’ll hold your hand along the way.
Please join me on the pathway to passionate philanthropy, not forgettable fundraising.
By becoming a “philanthropy facilitator” you’ll become much more than just a “fundraiser.” You’ll become an expert “friend-raiser” and “fun-raiser” who creates loyal, lifelong partners. Because philanthropy should be fun, for you and your donors.
Why Leaders Join Clairification School
I am convinced Claire Axelrad is the smartest person in fundraising. Her articles are impeccably researched, deeply thoughtful, and invariably useful to me. Thank you, Claire.
-Tom Ahern, Ahern Donor Communications
Claire is a fundraising ninja
– Joanne Fritz, Nonprofit Charitable Organizations Guide, About.com
Claire is a superb professional, deep thinker and creative spirit in the service of philanthropy. I have worked with her in a variety of roles for nearly two decades, and have admired and supported her work. She is a person of utmost integrity, and a brilliant mind.
– Kay Grace, Principal, Transforming Philanthropy
Read more testimonials here.
Enrollee Only Benefits
- Learn about ALL your benefits here.
- Thank You Gift! – free E-Book: Key to Meaningful Donor Thank You’s. This is a Clairification School exclusive. It’s not for sale. It’s only for you.The Thank You Gift is yours to keep, whether you continue after your trial enrollment period or not.
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The Nitty Gritty
A year’s worth of content like this will cost you up to $800/year elsewhere. Plus you’ll often have to be at your desk at appointed times, usually for a solid hour. And you’ll have to take notes! Your annual Clairification School tuition costs just a fraction of this and covers 12 months of “school” — really the equivalent in content to 40 to 50 webinars/year! And you can easily make back your investment, and more, in discounts and bonuses.
Clairification articles won’t take up an hour of your time, the notes are already written for you and you can access the material at your convenience. Plus, with this trial offer, you can get a full three months of school absolutely free! That’s right – you pay nothing! [Though if your organization can afford it, I encourage you to enroll here. I hope you understand and appreciate that no one pays me to offer this content. I’m not part of a large corporation. It’s just me].