Blogs vs. E-Newsletters: What’s Best for Nonprofit Communication?
E-newsletters are dinosaurs.
There, I’ve said it. There are many reasons I favor blogs over e-newsletters for nonprofits. They simply try to accomplish too much at once. As a result, they tend to accomplish very little.
Blogs are best if:
- You want more control over what your constituents read.
- You want to spend less time creating content.
- You want to increase readership of your content
- You want to increase sharing of your content.
Today I’m going to tell you about just two of the reasons blogs out-perform e-newsletters, but they’re doozies.
And they accomplish all of the points I’ve just bulleted.
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