Are you muddling along because you don’t have the resources you need to invigorate your fundraising? Are you working hard, but maybe not so smart? Are you making the most of opportunities to steward donors so they’ll repeat their gifts? And what about your donor thank you’s – are they good enough to get you a second gift? Take a look at this week’s links if you could use help in any of these areas.Details
We’re entering prime gift giving season. The tinsel is up, the craft fairs and sample sales are on, and the retail stores are gearing up for what they hope will be huge crowds. Whether this makes your blood run hot or cold, there’s no stopping it. The “hunt” for the perfect gift is on!
Guess what? Your nonprofit has the perfect gift! All you have to do is sell it. Here’s how…Details
As year-end fundraising approaches, just doing it the way you’ve always done it – or imitating the way others do it – may not be enough to set you apart from the crowd. So… our theme this week is to think outside the box – just a little. Teach yourself a few new tricks, and get outside — literally! — to invigorate your fundraising. So… let’s start with a post of almost the same name!Details
Last week I wrote about what nonprofits can learn about why we stopped building pyramids. The digital revolution has crumbled that baby – today’s ‘donor pyramid’ is nothing but an empty frame. Our donors no longer fit inside of it. So… what’s a nonprofit to do?
My guest post yesterday on Maximize Social Business detailed precisely How Social Media Toppled the Donor Pyramid – and what that means for nonprofits. Nothing is neat, orderly and linear anymore. Supporters are here, there and everywhere – all at once!
Today, electronic communications – social, mobile, email, crowd funding, online donating — have permanently disrupted the traditional donor-engagement process.Details
I’ve been asked this question many times.
One of the ways I’ve answered is with my own question: If you could invest 20 cents to get a dollar, would you? If you could invest 50 cents to get a dollar, would you?Details
Clairity Click-it: Planned Giving, Twitter for Nonprofits, Visual Trend, Google Glass, Thanking Year-end Donors
Just a few links this week, since I know you’re winding down after Halloween revelries and may be in a sugar-induced coma. Grab a cup of coffee and check these out. They’ll get November off to a good start!
Click-It: Year-End Planned Giving Ideas to Include in Tips to Donors. Today is Dia de los Muertos — a time for honoring departed souls. What better day toDetails
Philanthropy, Not Fundraising
The pyramids were built in Egypt. On the backs of slaves. It took a very, very long time. The cost, in human terms, was untenable and unsustainable.
That’s why you don’t see many pyramids being built these days.
Except in nonprofits.
Where building the donor pyramid is still the holy grail. Get ‘em in. Move ‘em up. Acquire through direct mail. Convert to monthly donor or sustainer. Acquire through events. Convert to mail. Up, up, up…. to the pinnacle of major and planned gifts!
Except for one tiny thing.Details
Fear not! The Nonprofit Blog Carnival is back, offering tricks and treats galore from nonprofit experts all around the web to help you find, cultivate, solicit and steward your major donors.
Pick a goodie or two from this great baker’s dozen. After all… it’s the season!Details
This week’s links include some thought-provoking stuff. And a reminder of what you need to do to prepare for Halloween!
I unlocked Pandora’s box with my last post, 5 Things Your Board and CEO Don’t Get About Fundraising and Donors. Especially when it comes to board members, many of you say their behavior has you scratching your heads much of the time. So, here are 5 more things that too many boards simply don’t seem to understand:
1. It costs money to make money. This one is odd, since many of these folks seem to understand the concept of ‘investment’ when it comes to their day jobs.Details