Nonprofit Major Donor Fundraising A B C’s

You don’t just roll out of bed one day, randomly go visit a major donor prospect and ask for a random amount. At least not without a boatload of advance preparation. Right?

It’s a lot smarter to begin at the beginning.

And then take it step by step from there.

According to a plan.

A plan to secure BIG gifts for you BIG mission.

Since it’s the beginning of a new year, it’s a great time to review what you can do to get yourself and your solicitors (staff and volunteers) ready to make win/win matches between your organization and your prospective major donor/investors.

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How to Inspire Philanthropists to Help Your Nonprofit Cause

How Do Major Donors Think About Philanthropy? 

In my last article we looked at six major donor philanthropic triggers. Today let’s look at a few more; then I’ll suggest some strategies to help you enter into your prospective donor’s world so you can make a win/win match – one that will help your major donors simultaneously help your cause and themselves.

I recently found a back issue of Lifestyles Magazine from 2008 (yes, I’m a bit of a hoarder) and was struck by some of what the publication had to say—a veritable peek inside the minds of major donors. There’s a clue right in the way they describe their mission (highlights are mine):

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