I just received this e from meetup.com: “Ten years ago this month, Meetup was born. People thought we were crazy, but 76 million RSVPs later, it turns out we’re all a little crazy.” I’d say we’re not crazy. We just long for community. We want to belong to a tribe . It’s a universal human…
DetailsIn Part 1 we talked about the ‘why’ and ‘how’ of going undercover to stand in our customers’ shoes. In Part 2 we lo at the ‘what’ — the ways we can WOW our prospects by getting creative and discovering ways to set us apart from the competition in our constituents’ minds. As long as…
DetailsWhy is “Undercover Boss” so popular? Could it be because most of us feel like no one is listening to us? No one understands our pains and sorrows? It’s cathartic to see a boss, for a change, put himself in the shoes of his workers and consumers. It’s usually a kick-in-the pants, eye-opening experience. If…
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