May262014
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Just Puppy Love? 4 Ways Nothing Beats It When it Comes to Donors

Do you know why your dog is not only your best friend, but your exuberantly best friend – a Best Friend Forever on steroids?

Can anything be as joyous and lovingly loyal as a dog? Picture Snoopy doing the ‘Ode to Joy’ dance. Unbridled ecstasy. Happy, happy, happy. What makes Snoopy Charlie Brown’s BFF? My guess is that it’s the same thing that makes your pooch pop with pleasure as you poke yourself across the threshold at the end of the day.

Chances are 9 out of 10 that your doggie is your BFF because you are hers. You treat your pet like royalty. How are you treating your donors?

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3 CommentsDonor Retention
May222014
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If it's Broke, Better Fix it: Two Disarming Truths

Truths: Today, there are two things broken from my perspective: (1) my arm, and (2) the donor pyramid.

Yup! I’m really not much of a camper, but had a momentary lapse in judgement over the week-end. Kaboom!

Luckily, I managed to type up an article about the sad state of the donor pyramid prior to being reduced to a one-handed hunter/pecker (because this method is SLOW, baby)! That article, “R.I.P.Donor Pyramid,“  is gracing the cover of the May/June Fundraising Success Magazine, so I hope you’ll check it out over there and let me know what you think. Here’s my bottom line:

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4 CommentsStrategy & Management