What would our community/world be like if our organization ceased to exist? It’s the time of year for us to channel George Bailey and think about how our organizations – and our donor-investors – can leave a meaningful mark. How do you answer the question? This question should be at the heart of crafting our…
DetailsWe’ve been talking a lot about all the wonderful opportunities social media provides to us for building relationships with our communities. While this is true, usually every icious piece of peanut-buttered toast has the potential of falling sticky side down. Like peanut-buttered toast, social media can lead us into sticky situations if we toss it…
DetailsWhen is the last time you asked someone who didn’t know your organization to go to your website and try to make a donation? Do it! Why? Because your donate button shouldn’t be as hard to find as the button in the traditional children’s game. It should be easy to spot, on just about every…
Details