Shall we join forces? Fundraising is not basketball, but it’s madness not to play as a team. I’ve spen with three nonprofits in the past several months that, rather than joining forces, have decoupled their marketing and development departments. I surmise they do this because marketing doesn’t understand development. Or development doesn’t understand marketing. Or…
DetailsLast month I began my 2012 series of monthly *SMITs (Single Most Important Thing I have to tell you). The term comes from Tom Ahern of Ahern Communications. Thank you Tom! This month I’m channeling a wonderful two-part post from Karen Zapp’s Nonprofit Blog. Thank you Karen! Confession: this is all Karen; I’m just sharing. …
DetailsThe Case of the Incredibly Shrinking Technology My last post was about e, and how it’s not going away any time soon despite the ascension of social media. We have to do both. In fact, we have to do off as well. Most of us don’t like this fact. We have to work longer…
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