Oct12014
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Losing Too Many Donors? 5 No-Brainer Ways to Keep Them

 

When it comes to improving donor retention, I often try to guide organizations through the process of shifting their thinking – and the culture of their organization – in the direction of gratitude rather than greediness toward their donors.

What’s important about making this philosophical shift is that it forces you to think very specifically about what you’re grateful for.

You aren’t simply asking your donors for money. Similarly, you aren’t thanking your donors for money.

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3 CommentsDonor Retention
Sep292014
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October Nonprofit Blog Carnival Call for Submissions: Tricks or Treats – How Do You Get and Sustain Major Gifts?

I’m majorly S C R E A M I N G with delight to be hosting this month’s Nonprofit Blog Carnival!

So majorly, in fact, that the subject this month is TRICKS or TREATS – How Do You Get and Sustain Major Gifts?

Tell us your tricks – the ones that work! Do you HAUNT prospects through a series of managed ‘moves’?  Do you fly in on a BROOMSTICK and just drop in spontaneously? How do you put them under your SPELL?

Tell us some treats – ways you wow your donors! Smile like a JACK-O-LANTERN every time you think of them; then figure out a way to let them know? Give them lots of virtual CANDY (seriously, do you use social media for any part of your major gifts strategy)?

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2 CommentsMajor & Legacy Gifts