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Articles – List

What Would Miss Manners Say? Thank You.

The last post was about asking.  Now we turn to the equally important task of thanking. Where do we go astray? Member # 83,457 Dear Friend,             Oh behalf of the board of our charity, thank you so much for your gift.  It means a lot and will help us continue to fulfill our mission.…

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January 12, 20125 CommentsDonor RetentionBy Claire Axelrad

Put Fundraising First in 2012 – and Beyond

Network for Good has a great ebo out with 10 Resolutions to Make (and Keep!) for On Fundraising and Marketing Success in 2012. It’s worth downloading the whole thing, but I’d like to talk about the first resolution they highlight: Put fundraising first. Put.  Fundraising. First.   Give this a minute to sink in.  . Of…

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January 10, 20123 CommentsStrategy & ManagementBy Claire Axelrad

Is There Really a First Time for Everything? Finding new donors in 2012

What makes us think a perfect stranger, who’s never given to our organization before, will choose to do so?  It’s highly counter intuitive. People are likely to continue doing what they’ve done before. We talk a lot in fundraising professional circles about the folly of concentrating too many resources on donor acquisition and too…

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January 8, 20122 CommentsAnnual GivingBy Claire Axelrad
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Bloomerang
Created by fundraisers for fundraisers, Bloomerang makes it easy for nonprofits of all shapes and sizes to build and manage donor relationships key to long-term success.
-Claire
When Claire speaks, we listen. There are few consultants in the nonprofit sector who so closely align with Bloomerang's focus on donor stewardship and retention. The Clairification School provides too much value to ignore!
 
Veritas Group
Through training and consulting, deliver a joyful, creative, disciplined step-by-step major gift fundraising approach that assures sustainable, transformational funding.
-Claire
Claire knows her stuff from years of experience!  The resources she provides in her Clarification School are invaluable and are tools you can execute immediately to take your fundraising to new levels of success.
 
Eventgroove
Your one stop shop: custom event & fundraising hub, promo tools, ticketing, print integration, virtual check-in, live streaming, seating, plus sales & referral tracking.
-Claire
Claire’s breadth of experience in the nonprofit sector helps connect all the dots. Clarification School offers an invaluable mix of perceptive ideas, relatable advice, and practical action tips – it’s so worth joining!
NextAfter
What works can be proven! NextAfter takes an experimental, data-driven, analytic approach to digital-first strategies designed to optimize fundraising results.
-Claire
We most appreciate Claire’s heart. She’s driven to equip all fundraisers with tools and ideas they need to grow generosity, assuring the best ideas in fundraising are not held captive to a select few experts and agencies.
 
Auctria
Auctria’s powerful tool to run your auction and fundraising events makes it easy -from the first donation to the last receipt, and all the activity & bidding in between!
-Claire
Clairification’s comprehensive fundraising and nonprofit management insights are the best. We happily refer organizations to Claire for expert philanthropy strategy, tips, and ongoing assistance. Highly recommended!
 
Rally Corp
Helps you use mobile as a core strategy, not just a transactional tool, to play a long game of donor retention and reduce acquisition friction.
-Claire
Claire's ability to dig deep for insights and get to the heart of the matter is unmatched. Her front-lines experience makes her our go-to resource for philanthropic training that gets results.
Yearly
Helps nonprofits inspire increased support via digital annual reports with engaging storytelling, drag and drop functionality, mobile responsiveness and attention-grabbing features.
-Claire
There are few consultants like Claire, that truly understand donor engagement when it comes to annual reports. The Clairification School provides so many insights for marketers and fundraisers!
 
Firespring
Firespring offers beautiful websites with an integrated marketing, software and fundraising suite—all you need to make life easier for you and your supporters.
-Claire
Claire’s fresh perspective and unwavering approach to instill new ideas, techniques and proven practices are but a few reasons why Clarification School is a tremendous resource.
Thanks to our Clairification School Sponsors!
Clairification - Copyright 2016
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