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Articles – List

What Fishing Can Teach Us About Fundraising

Maybe this wasn’t a good place for fishing? We spend too much time thinking about the right way to ask people for donations, yet not enough time thinking about who the right people are to ask.  It’s like buying a perfect fishing rod and reel, learning how to cast, and then casting off into empty…

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September 26, 201212 CommentsAnnual GivingBy Claire Axelrad
Sep242012
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WARNING: Jargon Redux. Why Your Writing is Boring

Last week I wrote about the evils of using jargon.  I got lots of responses. It’s clearly hard for people to get outside of their ‘insider’ mindset. When we use words at work daily, they begin to seem normal (even though we may’ve never used those words before).  Before working at a social service agency,…

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September 24, 20122 CommentsAnnual GivingBy Claire Axelrad
Sep202012
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Engagement Comes Before Marriage: How Nonprofits Build Sustained Relationships

It’s a long way from “I like you” to the altar.  Where is the ? Ask yourself if you’re trying too often to rush to the altar without an engagement. If you’re wondering why those folks who… “liked” you on …  gave after being strong-armed by their friends… bought a silent auction item while first-time…

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September 20, 20125 CommentsSocial EngagementBy Claire Axelrad
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Bloomerang
Created by fundraisers for fundraisers, Bloomerang makes it easy for nonprofits of all shapes and sizes to build and manage donor relationships key to long-term success.
-Claire
When Claire speaks, we listen. There are few consultants in the nonprofit sector who so closely align with Bloomerang's focus on donor stewardship and retention. The Clairification School provides too much value to ignore!
 
Veritas Group
Through training and consulting, deliver a joyful, creative, disciplined step-by-step major gift fundraising approach that assures sustainable, transformational funding.
-Claire
Claire knows her stuff from years of experience!  The resources she provides in her Clarification School are invaluable and are tools you can execute immediately to take your fundraising to new levels of success.
 
Eventgroove
Your one stop shop: custom event & fundraising hub, promo tools, ticketing, print integration, virtual check-in, live streaming, seating, plus sales & referral tracking.
-Claire
Claire’s breadth of experience in the nonprofit sector helps connect all the dots. Clarification School offers an invaluable mix of perceptive ideas, relatable advice, and practical action tips – it’s so worth joining!
NextAfter
What works can be proven! NextAfter takes an experimental, data-driven, analytic approach to digital-first strategies designed to optimize fundraising results.
-Claire
We most appreciate Claire’s heart. She’s driven to equip all fundraisers with tools and ideas they need to grow generosity, assuring the best ideas in fundraising are not held captive to a select few experts and agencies.
 
Auctria
Auctria’s powerful tool to run your auction and fundraising events makes it easy -from the first donation to the last receipt, and all the activity & bidding in between!
-Claire
Clairification’s comprehensive fundraising and nonprofit management insights are the best. We happily refer organizations to Claire for expert philanthropy strategy, tips, and ongoing assistance. Highly recommended!
 
Rally Corp
Helps you use mobile as a core strategy, not just a transactional tool, to play a long game of donor retention and reduce acquisition friction.
-Claire
Claire's ability to dig deep for insights and get to the heart of the matter is unmatched. Her front-lines experience makes her our go-to resource for philanthropic training that gets results.
Yearly
Helps nonprofits inspire increased support via digital annual reports with engaging storytelling, drag and drop functionality, mobile responsiveness and attention-grabbing features.
-Claire
There are few consultants like Claire, that truly understand donor engagement when it comes to annual reports. The Clairification School provides so many insights for marketers and fundraisers!
 
Firespring
Firespring offers beautiful websites with an integrated marketing, software and fundraising suite—all you need to make life easier for you and your supporters.
-Claire
Claire’s fresh perspective and unwavering approach to instill new ideas, techniques and proven practices are but a few reasons why Clarification School is a tremendous resource.
Thanks to our Clairification School Sponsors!
Clairification - Copyright 2016
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