Why is “Undercover Boss” so popular? Could it be because most of us feel like no one is listening to us? No one understands our pains and sorrows? It’s cathartic to see a boss, for a change, put himself in the shoes of his workers and consumers. It’s usually a kick-in-the pants, eye-opening experience. If…
DetailsFor years nonprofits have worked from the “inside out” in terms of prioritizing constituencies to target. It was accepted wisdom that effective fundraising was an “inside out” proposition and that we should work our networks beginning with those with the greatest reasons to give (e.g., board members, clients, family and friends). As resources allowed, we’d then…
DetailsTo raise funds you must first raise friends.The initial step is making folks aware of who you are and what you do. In our daily lives (and in the daily lives of our volunteers) many opportunities arise where we can begin the friend raising process. We have to be prepared to take advantage of these…
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