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Articles – List

Oct32011
evolution.jpg

Digital Darwinism: Plus Ça Change Ce N’est Pas La Même Chose

We’ve all been struck by the lightening fast pace at which technology keeps changing.  ’s evolution is the latest case in point. Brian Solis calls this “Digital Darwinism”, and his recent post on the subject is quite provocative. Sometimes it’s difficult to foresee the change is coming, let alone prepare to adapt to the change…

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October 3, 2011Leave a commentStrategy & ManagementBy Claire Axelrad
Sep292011
Attitude of Gratitude Guide to Donor Retention

Brandjacking: How Social Media is Hammering You/How You can Hammer Back

Just happened upon a term I’d not heard.  BRANDJACKING. http://brandjacknews.com/  It’s when an organization loses control of the social media conversation around its brand to someone else.  There’s been a lot of conversation about branding and how social media has impacted the particular sense we and others have of our unique identity.  Please note:  I…

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September 29, 2011Leave a commentSocial EngagementBy Claire Axelrad

The Information Exchange: Why Social Media is Not a Fad

“Must have effective writing and oral communication skills.” When we include this in our job descriptions, what is our underlying thinking?  Do we want someone who writes good fundraising letters?  Do we want a persuasive, effective public speaker?  Do we want someone who is able to compellingly ask people for philanthropic investment?  I hear you…

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September 27, 2011Leave a commentSocial EngagementBy Claire Axelrad
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Bloomerang
Created by fundraisers for fundraisers, Bloomerang makes it easy for nonprofits of all shapes and sizes to build and manage donor relationships key to long-term success.
-Claire
When Claire speaks, we listen. There are few consultants in the nonprofit sector who so closely align with Bloomerang's focus on donor stewardship and retention. The Clairification School provides too much value to ignore!
 
Veritas Group
Through training and consulting, deliver a joyful, creative, disciplined step-by-step major gift fundraising approach that assures sustainable, transformational funding.
-Claire
Claire knows her stuff from years of experience!  The resources she provides in her Clarification School are invaluable and are tools you can execute immediately to take your fundraising to new levels of success.
NextAfter
What works can be proven! NextAfter takes an experimental, data-driven, analytic approach to digital-first strategies designed to optimize fundraising results.
-Claire
We most appreciate Claire’s heart. She’s driven to equip all fundraisers with tools and ideas they need to grow generosity, assuring the best ideas in fundraising are not held captive to a select few experts and agencies.
 
Auctria
Auctria’s powerful tool to run your auction and fundraising events makes it easy -from the first donation to the last receipt, and all the activity & bidding in between!
-Claire
Clairification’s comprehensive fundraising and nonprofit management insights are the best. We happily refer organizations to Claire for expert philanthropy strategy, tips, and ongoing assistance. Highly recommended!
 
Eventgroove
Your one stop shop: custom event & fundraising hub, promo tools, ticketing, print integration, virtual check-in, live streaming, seating, plus sales & referral tracking.
-Claire
Claire’s breadth of experience in the nonprofit sector helps connect all the dots. Clarification School offers an invaluable mix of perceptive ideas, relatable advice, and practical action tips – it’s so worth joining!
 
Momentum
Helps fundraisers manage portfolios using a human-centered AI interface that prepares custom donor plans, integrates with your CRM, and assures a seamless fundraising flow.
-Claire
When you find someone who is just a cut-above, it's obvious right away. That's how we felt about Claire - it took just a few minutes for us to want to work more closely with her. Thank goodness we did.
Thanks to our Clairification School Sponsors!
Clairification - Copyright 2016
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